Twitter Tests Immersive Media Viewer With Vertical Scrolling for Video 17k28 All Details

A video carousel feature on the explore tab is now available to both Android and iOS Twitter s in English. 50x3r

Written by Anees Hussain, Edited by Siddharth Suvarna | Updated: 30 September 2022 14:39 IST

Twitter Tests Immersive Media Viewer With Vertical Scrolling for Video: All Details

Photo Credit: Twitter 4m6b2k

Twitter's new verical scrolling videos can be found on the Explore tab

Highlights

Twitter has announced two updates to its video experience
Twitter made the announcement through an official blog post
Video carousel feature is available for iOS and Android

ment

Twitter has announced that it will begin rolling out a redesigned video viewing experience on its platform that will allow s to watch video appearing on their feeds or tweets in a full-screen view. s will also be able to vertically scroll from the full-screen view to watch more video content. The company has also made changes to the explore tab with an added video carousel feature along with tweets of 's interest now appearing under a “Videos for you” section.

Over the next few days, Twitter will roll out the immersive media viewer with vertical scrolling enabled for iOS s using Twitter in English. Meanwhile, the video carousel feature on the explore tab is now available to both Android and iOS s in English, confirmed the company. The company, while making the announcement through a blog post emphasises that they intend to make Twitter 'the best place for video'.

The company blog post also included an embedded tweet to actor Ryan Reynolds' tweet that announced the teaser to his movie Deadpool 3, also staring Hugh Jackman. Twitter says that 'fun movie teasers' will be an important part of the media viewing experience on Twitter, through the blog post.

The move comes at a time when major social media companies like Instagram and YouTube have had a shift in strategy towards adopting TikTok-like short-video formats and UI for Reels, and Shorts respectively. However, Twitter has chosen to adopt only the UI elements of the video-pushing strategy seen on TikTok, Instagram, and YouTube.

LinkedIn. However, s reported the Fleets feature on Twitter to be sluggish owing to technical glitches. Despite the company fixing these issues, the feature failed to gather much traction with s.

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