Twitter Announces Plan to Share Advertising Revenue With Verified Content Creators k185x Technology News

Verified Twitter content creators will get a share of the revenue from ads displayed in their replies. 3c5c5z

By Reuters | Updated: 14 July 2023 09:19 IST

Musk has previously said Twitter will on entire subscription revenue to creators in the first year 444r6v

Highlights

Creators should have a Stripe payment
Meta Platforms launched the Threads app last week
Twitter has threatened to sue Meta

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Twitter said on Thursday that select content creators on the social media platform will be eligible to get a part of the advertising revenue the company earns.

The content creators will get a share of revenue from ads displayed in their replies, Twitter said, adding that to be eligible the creators should be verified s with at least 5 million impressions on their posts in each of the last 3 months and have a Stripe payment .

Twitter is trying to draw more content creators to the platform. Earlier this year, the company allowed s to offer paid subscription to their content on the platform.

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previously said the company will on the entire subscription revenue to creators in the first year excluding payment gateway charges.

Musk's move to share revenue from ments with some of its content creators comes days after Threads app. Threads has since raced to cross 100 million s within five days of launch. Twitter has threatened to sue Meta, accusing it of hiring former employees who had access to trade secrets and other confidential information.

Twitter last week had put a temporary limit on the number of tweets that s can see each day, a move that has sparked some backlash and could undermine the social network's efforts to attract rs. The limit, imposed to "address extreme levels of data scraping and system manipulation", is the latest change by the Musk-owned company. The company has seen rs flee amid worries about Musk's approach to content moderation rules, impacting its revenue.

Threads May Soon Get Instagram’s Branded Content Tools

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