Instagram Exploring Dislike Button for Comments 5z3s1w with Potential Impact on Ranking Algorithms

Instagram's dislike button is designed to give people a private way to signal that they don’t feel good about that particular comment, said Mosseri. 5t4s6s

Written by Siddharth Suvarna | Updated: 17 February 2025 19:57 IST

Instagram Exploring Dislike Button for Comments, with Potential Impact on Ranking Algorithms

Photo Credit: Instagram 2e6yx

The dislike button will be available only for comments on Instagram

Highlights

Instagram dislikes will eventually contribute to comment ranking
The platform is testing this with both Reels and Feed posts
The service will not show a dislike count

ment

Meta-owned photo and video-sharing platform will not show the dislike count but it will be considered in ranking comments. The dislike button is currently visible to select s and there is no confirmed release date for the feature as of yet.

Instagram Tests New Dislike Button for Comments 471u2a

In a Thread post, Instagram Head Adam Mosseri announced that the social media platform has started testing a new feature that allows s to express their disapproval of comments on posts and Reels through a private dislike button. "This gives people a private way to signal that they don't feel good about that particular comment," he said.

The platform will not show the dislike count and no one will know if a disliked a comment, though Mosseri says that eventually, the company may integrate this signal into comments ranking to move disliked comments lower down.

WhatsApp for iOS Might Soon Let You Add Your Instagram Profile Link

"Our hope is that this might help make comments more friendly on Instagram,” Mosseri said. The dislike button appears next to comments on a post or Reel and some s are already able to view and use the new button on Instagram.

The dislike button on Instagram appears similar to the downvote button on Reddit. YouTube offered a similar feature for videos but it stopped showing the number of dislikes on a video back in 2021.

Besides the dislike feature, the Meta-owned social media platform is also said to be working on high-quality video capture and simplifying the editing process.

Instagram Brings Teen s to India With These Safety Features

Comments

For the latest reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: Instagram Dislike

Nithya P Nair

Email Nithya P Nair

Nithya P Nair is a journalist with more than five years of experience in digital journalism. She specialises in business and technology beats. A foodie at heart, Nithya loves exploring new places (read cuisines) and sneaking in Malayalam movie dialogues to spice up conversations. More