Apple's WWDC 2022 Augmented Reality Easter Egg Sparks NFT Trading Card Rumors a6ss Technology News

Apple's interest in diving into the metaverse could begin with the introduction of NFT trading cards. 4u16b

By Shomik Sen Bhattacharjee | Updated: 3 June 2022 15:35 IST

Apple's WWDC 2022 Augmented Reality Easter Egg Sparks NFT Trading Card Rumors

Photo Credit: Unsplash/ olieman.eth 4i59m

Apple's non-tradeable promo cards look a lot like RTFKT's Clone X NFT trading cards

Highlights

Tim Cook has earlier expressed Apple's interest in the metaverse
The trading cards on Apple's Events page look similar to RTFKT NFT cards
Apple was earlier rumoured to launch its MR headset at this year's WWDC

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Apple in the lead up to its annual Worldwide Developers Conference (WWDC), where the tech giant usually likes to build up excitement for its suite of software releases, has introduced collectable trading cards as an easter egg of sorts, fuelling speculation about its intention to launch non-fungible tokens (NFTs) in the future. Memojis have been a common feature of Apple's marketing strategy over the years, but this year the Cupertino giant has decided to feature an augmented reality (AR) element that gets triggered by tapping the Memoji featuring non-tradeable cards as collectables.

As per a MacRumors WWDC.

Naturally, on its own, featuring collectable trading cards as marketing material is not enough to spark rumors of Apple planning an entry into the NFT space. However, the cards bear an uncanny similarity to avatars of NFT community about the future possibilities of an Apple NFT.

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Also, the CEO of Apple, Tim Cook, earlier expressed optimism about the mainstream adoption of augmented reality. Likewise, he revealed the company's intention to invest in the metaverse, causing Apple stocks to jump right after. All put together, many in the NFT community believe that Apple may have NFT trading cards on the way. However, they will have to wait to see how that shapes up.

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Apple was also expected to announce its rumored mixed reality headset or it's new AR/VR operating system at next week's WWDC but an update from Apple analyst Ming-Chi Kuo earlier this week suggests that with mass production of the device still some way off, a headset launch is unlikely.

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