X CEO Linda Yaccarino Says Community Notes Could Come to News, Other Platforms 4c6yf

Community Notes is adept at fact-checking scientific or medical information, it has reportedly struggled with more contentious topics. 2b2848

X CEO Linda Yaccarino Says Community Notes Could Come to News, Other Platforms

Photo Credit: Reuters 3v6d2p

Elon Musk has pushed Community Notes as a bulwark against misinformation

Highlights
  • X has said it is looking to bring Community Notes to other platforms
  • Community Notes were first introduced on the service in 2021
  • X s vote on Community Notes attached to misleading posts
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Linda Yaccarino said at the VivaTech technology conference in Paris on Friday. “It is not impossible to imagine that this particular tool is shared by X to companies like yours, other platforms,” Yaccarino said, addressing fellow ist Pierre Louette, chief executive officer of French newspaper group Groupe Les Echos-Le Parisien.

X, formerly Community Notes in 2021 as a way for its s to fact-check misleading posts on the platform. Volunteers will add more context to potentially misleading posts through additional notes, which are then voted on by other “noters.” X's algorithms will then decide which context note should appear publicly against the misleading post.

Since buying the site in 2022, owner Elon Musk has pushed the tool as a bulwark against misinformation - and occasionally as a viable alternative to mainstream journalism.

There is evidence that the system is more effective for some topics than others. While it's adept at fact-checking scientific or medical information, it has struggled with more contentious topics such as Israel's war with Hamas, Bloomberg News reported.

Yaccarino said the system can “force out bias” and that there were more than 500,000 volunteers contributing to the system.

Elsewhere during the , Yaccarino echoed talking points popular with Musk, appearing to blame the legacy media for experiencing revenue declines as online ad spending moves to tech platforms such as Alphabet Inc.'s Meta Platforms Inc.

“We've moved to a world of a clickbait mentality and a partisan news environment that actually works against the legacy revenue models,” said Yaccarino, who was formerly the head of NBCUniversal's global ad business. “When you look at the point of origin of the problem, it is because we moved to this world where the fringe is loud, and we want someone to click first.”

© 2024 Bloomberg LP
 


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