Facebook 3u5dl Instagram Expected to Push More Recommended Content by 2023 End: Mark Zuckerberg

Meta Platforms’ CEO Mark Zuckerberg unveiled company’s expectations during their second quarterly earnings call. 3n6317

By Dhruv Raghav | Updated: 28 July 2022 12:11 IST

Facebook, Instagram Expected to Push More Recommended Content by 2023 End: Mark Zuckerberg

Instagram has recently started receiving a lot of flak for trying to be more like TikTok 5n2c5h

Highlights

Facebook currently shows about 15 percent AI recommended content
Instagram head has responded to the criticism
Zuckerberg expects to more than double the percent

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Instagram and Facebook are planning to start suggesting more recommended content on feed by the end of next year. Meta, the parent company of these two social media platforms, unveiled the expectations to push more content from s not followed by s during their second quarter earnings conference call. According to Meta Platforms, formerly known as Facebook, currently a Facebook 's feed shows them about 15 percent recommended content with the help of company's artificial intelligence (AI). For Instagram, the company claims it to be even more.

Instagram. Zuckerberg said that Meta expects “these numbers to more than double by the end of next year.” He added, “As our AI finds additional content that people find interesting, that increases engagement and the quality of our feeds.”

Talking about the content from the people and s followed by s, Zuckerberg said, “Social content from people you know is going to remain an important part of the experience and some of our most differentiated content, but increasingly we'll also be able to supplement that with other interesting content from across our networks. Reels is one part of this trend that focuses on the growth of short-form video as a content format, but this overall AI trend is much broader and covers all types of content, including text, images, links, group content, and more.”

Facebook Revamps Its Main Feed to Feature Popular Post, Introduces New Tab

Instagram has recently started receiving a lot of flak for trying to be more like announced that new video posts which are shorter than 15 minutes will be shared as Reels.

Adam Mosseri, Instagram head, shared a video via Twitter to give his response to the recent criticism. In the video, he itted that the layout was “not yet good,” and that the platform will have work on it to “get it to good place” before releasing it for all the s.

Why is Oppo making strange choices with its flagship Reno series? We discuss this on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.

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