Amul Twitter Briefly Blocked After Tweet Targeted China 1qf1s

The Twitter of the Gujarat Cooperative Milk Marketing Federation, owner of the Amul brand, was blocked briefly after it posted a cartoon apparently calling for a boycott of Chinese products. GCMMF Managing Director R S Sodhi said that Twitter blocked its handle @Amul_Coop after its advertising agency posted a cartoon featuring its mascot “Amul girl” with the caption "Exit the Dragon?" on Thursday night.

In the bottom right corner, the Narendra Modi as well as a call for a boycott of Chinese products on Indian social media against the backdrop of a stand-off between the two countries in eastern Ladakh.

Amul's Twitter....Amul has not run any campaign against anybody," Sodhi said.

"Amul girl campaign is on since last 55 years, and our mascot generally talks about topical subjects, reflecting the mood of the nation in a funny way," Sodhi said.

"When our advertising agency shared this ad on the night of June 4, they learnt through a forward that our Twitter was blocked. When we requested Twitter for re-activation, the was restored," he said.

"When we learnt about this, we asked for clarification. We do not know why this disruption occurred. We have not yet received any official message from Twitter on this," he said. Meanwhile, #Amul began to trend on Twitter with thousands of s coming out in the company's and accusing the microblogging platform of a bias against India.

"Fantastic by @Amul_Coop. The dragon and their slaves got scared that they restricted the . Imagine when our Army will be knocking Chinese doors," said Twitter Raj.

"Shocking @Twitter briefly restricted Amul because of the post calling to boycott Chinese products. We Indians stand with our company's across India," tweeted Parth.

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