Vaio to Make Comeback in India on January 15 e5t5l New Laptops Teased on Flipkart Ahead of Launch

New Vaio laptops are claimed to be “, intelligently-crafted”. 33g3h

By Jagmeet Singh | Updated: 6 January 2021 19:07 IST

Vaio to Make Comeback in India on January 15, New Laptops Teased on Flipkart Ahead of Launch

Photo Credit: Flipkart h41y

The Vaio laptops range has been teased on Flipkart

Highlights

Vaio earlier attracted customers for its sleek laptops
The brand is coming through Hong Kong-based Nexsto Company
Vaio laptops will be available in India through Flipkart

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Vaio is making a comeback in India on January 15. The new Vaio laptops will be available for purchase in the country through Flipkart. The brand had once gained popularity in the Indian market for its sleek and colourful laptops, though it silently exited the country a few years back. Hong Kong-based Nexsto Company, which also sells Avita laptops in India and global markets, is reviving the Vaio brand through a license agreement with Japan's Vaio Corporation. It is already manufacturing, selling, marketing, and serving Vaio laptops in Hong Kong, Macau, Malaysia, Singapore, Taiwan, and the Middle East.

The Vaio laptops entering the Indian market are claimed to be “, intelligently-crafted” and deliver “exceptional” quality. However, the brand hasn't revealed the specifications or features of its new models.

“We are looking forward to becoming the top choice for laptop buyers across the country,” said Seema Bhatnagar, Regional Business Director, South Asia, Vaio, in a press statement announcing the brand's comeback.

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Flipkart has created a microsite to tease the launch of the new Vaio laptops in the country. The microsite gives us a sneak peek at the design of the range and suggests that the laptops will have a lightweight build.

Back in 1996, eventually sold the brand to the investment firm, Japan Industrial Partners, in February 2014. That move took Vaio away from India and global markets.

Vaio's launch comes amid a growing laptop market in the country due to the expanding their lineups to find new Indian consumers.

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