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Quikr Acquires Real Estate Analytics Platform realtycom

Quikr Acquires Real Estate Analytics Platform realtycom 4ej2v

By Press Trust of India | Updated: 4 December 2015 15:12 IST

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Online cross-category classified business Quikr on Thursday said it has acquired realtycom, a real-estate analytics platform, to enhance its offerings in the property space.

The platform provides builder ratings and detailed project analysis to end-consumers and investors to help them in making informed decisions. 5262c

Quikr will continue to invest and develop the realtycom platform by adding project approvals, social sentiment analysis and credit score, among others.

Founded by Nimesh Bhandari, Sankara Srinivasan and Alok Mishra in 2013, realtycom will now be a part of QuikrHomes, it said in a statement.

"Real estate is a key category for us. We have been keenly developing some innovations that have the potential to reshape the market landscape and the acquisition of realtycom will help us bring more such solutions to our

s," said Pranay Chulet, founder and chief executive of Quikr.

Ratings and recommendations on realtycom platform are derived from over 100 data points about the projects and builders.

"realtycom addresses the needs of the evolved home buyers and investors who seek better decision making tools and it also complements our offerings to consumers," Manish Sinha, Head of QuikrHomes, said.

This is Quikr's second acquisition in the real-estate space as it seeks to strengthen its QuikrHomes vertical.

It recently made an investment towards acquisition of Indian Realty Exchange (IRX), a mobile-first aggregator of real estate agents, in a move to step up long-term engagement with the broker community.

Quikr has also invested in A N Virtual World Tech, the company that runs hyper-local search engine providing 360-degree street views under WoNoBo.com, part-owned by Indian geo-spatial technology company Genesys International Corp.

QuikrHomes currently connects customers from over 1,000 cities and towns across India and it helps conclude 200,000 plus transactions per month.

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