The Lord of the Rings: The Rings of Power has set a new record. Amazon Prime Video has confirmed that the LOTR prequel series has drawn 25 million global viewers, within the first 24 hours, making it the biggest premiere on the service. This is a monumental feat, given Amazon has already dumped in over a billion dollars (about Rs. 7,993 crore) for its five-season commitment. The Rings of Power premiered on September 2, with the first two episodes, exclusively on Prime Video.
“It is somehow fitting that Tolkien's stories — among the most popular of all time, and what many consider to be the true origin of the fantasy genre — have led us to this proud moment,” said Jennifer Salke, head of The Rings of Power's achievement. “I am so grateful to the Tolkien Estate — and to our showrunners J.D. Payne and Patrick McKay, executive producer Lindsey Weber, cast and crew — for their tireless collaborative efforts and boundless creative energy. And it is the tens of millions of fans watching — clearly as ionate about Middle-earth as we are — who are our true measure of success.”
All You Need to Know About The Lord of the Rings: The Rings of Power
While the record-breaking numbers sound great, it is worth mentioning that this would be the first time The Lord of the Rings prequel series launched exclusively on Prime Video in more than 240 countries and territories worldwide.
The eight-episode series continues every Friday at 9:30am IST, starting September 9 with The Rings of Power episode 3. slated to conclude on October 14, paving way for the second season which begins principal photography in October. With The Rings of Power season 2, co-showrunners Patrick McKay and J.D. Payne will be leaving the franchise's long-time home in New Zealand and settling in the UK.
The Lord of the Rings: The Rings of Power is set thousands of years before the events of the The Crown), Markella Kavenagh, and Charlie Vickers.
New The Lord of the Rings: The Rings of Power episodes air every Friday at 9:30am IST on Amazon Prime Video in India.