X Could Soon Stop Displaying Headlines on News Articles 3a533x Says Elon Musk

With the changes, Musk is pitching X as a more relevant platform for content creators. 211z3c

By Reuters | Updated: 22 August 2023 22:06 IST

X is planning to remove the headline and text while retaining just the lead image from links 183j4h

Highlights

The move is likely attempt by Musk to get s to spend more time on X
It is not immediately clear how the move will impact rs
Currently news links come up on the timeline of s as "cards"

ment

Twitter, in a move that could potentially undermine the ability of news publishers to draw audience.

X is planning to remove the headline and text while retaining just the lead image from links to news articles shared on the platform, Musk said in a post late on Monday.

This is coming from me directly. Will greatly improve the esthetics.
— Elon Musk (@elonmusk) August 22, 2023

The move is likely an attempt by Musk to get s to spend more time on X and push them to opt the subscription service for more details.

It is not immediately clear how the move will impact rs on the platform that Musk claimed in July had 540 million monthly s.

Currently news links come up on the timeline of s as "cards" along with an image, source address and an abridged headline. Such a packaging helps draw clicks and helps publishers gain readers.

But with the shortened links, s might end up writing some text along with their posts and eventually they could consider X's service that allows a single post of up to 25,000 characters.

With the changes, Musk is pitching X as a more relevant platform for content creators. subscribers can now post longer videos, their posts are shown higher up and they also receive a cut of ad sales.

The X head also announced a few days ago to do away with the 'block' feature soon. The block function on X allows a to restrict specific s from ing them, seeing their posts or following them. However, he mentioned that the s will still get the ability to block in DMs.

© Thomson Reuters 2023

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