Ex 2h3f8 WhatsApp Global Business Head Neeraj Arora Launches HalloApp, a Private Social Network

“Our vision at HalloApp is to build a simple, safe, private place for people to connect and share what matters — with the people who matter most,” Neeraj Arora said. d4n60

By Jagmeet Singh | Updated: 20 July 2021 16:43 IST

Ex-WhatsApp Global Business Head Neeraj Arora Launches HalloApp, a Private Social Network

Photo Credit: HalloApp 111w6m

HelloApp appears to be designed to take on WhatsApp and Facebook

Highlights

Former WhatsApp Business Head Neeraj Arora announced HalloApp
The new offering is touted as a “real-relationship network”
HalloApp is available for on both Android and iPhone

ment

Former WhatsApp Chief Business Officer Neeraj Arora has announced the launch of his new venture called HalloApp that works as an ad-free, private social network. The latest offering is touted to come as a “real-relationship network” that allows s to have real-life conversations with their s. Arora has founded HalloApp in collaboration with his former WhatsApp colleague Michael Donohue. Both Arora and Donohue were amongst the early employees of the instant messaging app that Facebook acquired in 2014. Interestingly, HalloApp has many features that make it a close competitor to not just WhatsApp but also Facebook itself.

Arora Facebook), his offering comes with no ments, bots, likes, and followers and lets you come online for real friends.

“Our vision at HalloApp is to build a simple, safe, private place for people to connect and share what matters — with the people who matter most,” he said while concluding his long thread on Twitter.

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HalloApp uses access to your phone address book to connect you with people available on its network. However, Arora on the company's blog WhatsApp gain traction.

Unlike Facebook and other similar social media platforms, HalloApp does not use algorithms. It also does not serve ments. However, Arora indicated plans to bring a subscription-based model to offer additional features in the future.

HalloApp is available for through Apple's App Store and Google Play store. It currently doesn't have Web access like Facebook and WhatsApp, though.

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The experience that you'll get on HalloApp is similar to Facebook and WhatsApp as it lets s stay connected with their close friends and family whose numbers are there in your book. You can also go for individual chats or group conversations and can post photos about what exactly is happening.

HalloApp lets you share your photos and chat with individuals and groups
Photo Credit: Google Play/ HalloApp

But nonetheless, Arora has not explicitly mentioned WhatsApp — or even Facebook — on his public posts about HalloApp. This could be a marketing strategy to not name a particular product at the initial stage. He, however, took a dig at both WhatsApp and Facebook by saying, “No misinformation spreading like wildfire.”

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LinkedIn profiles of Arora and his co-founder Michael Donohue (former WhatsApp Engineering Director) suggest that both started HalloApp in September 2019.

After spending a year at whopping $22 billion (roughly Rs. 1,64,175 crores). Arora even helped WhatsApp co-founders Jan Koum and Brian Acton signed the Facebook deal.

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