Netflix Could Soon Offer Video Games on the Platform at No Extra Cost 1i115t Announces Two New Kids Features

Netflix's new children-friendly features include Kids Recap Email and Kids Top 10 row. 93w4t

By Satvik Khare | Updated: 15 July 2021 16:20 IST

Netflix Could Soon Offer Video Games on the Platform at No Extra Cost, Announces Two New Kids Features

Photo Credit: Bloomberg 2x1m1w

Netflix has been hinting at expanding into the video gaming market for a while now

Highlights

Netflix has hired Mike Verdu as its VP of Game Development
Kids Recap Email will help parents keep track of what their kids watch
Netflix's Kids Top 10 row will show the most popular titles for kids

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Netflix is planning to foray into the video gaming market. The streaming platform has hired a former Electronic Arts and Facebook executive, Mike Verdu, as its Vice President of Game Development. Netflix currently only offers movies and TV shows on its platform and has been hinting at expanding into the video gaming market for a while now. Separately, Netflix announced that is it launching two new services — Kids Recap Email and Kids Top 10 row — aimed at making the platform more children-friendly.

According to a Netflix is planning to expand its horizons by entering the video gaming market by next year. The games may appear as a new programming genre — similar to its documentary and standup specials — and might be initially offered at no charge extra. Verdu is said to report directly to Greg Peters, the Chief Operating Officer at Netflix. The move is said to be a way for Netflix to grow further in saturated markets like the US.

Netflix has hinted at foraying into the video gaming market for a while now. Its first Black Mirror: Bandersnatch and Carmen Sandiego.

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The streaming platform has also announced two new services meant to make the platform more children-friendly. The first is called the Kids Recap Email feature that will send parents insights into the kids' content preferences, recommendations based on their favourite programs on Netflix, and printable colouring sheets and activities inspired by their favourite movies, shows, and characters. Netflix will also give parents top themes and topic charts showing the programs enjoyed the most by their children. Parents will also be given tips to improve the viewing experience for kids on Netflix and also setting s on the profile. This service will start on July 16 and will be rolled out for s who have an active kids profile on their .

The other addition by Netflix is the Kids Top 10 row. It will show the top 10 most popular titles for children — which will be updated daily — with their maturity ratings. The titles that make the cut for the Kids Top 10 row will have a red 'Top 10' badge on all devices. The list can be found on the 'Kids' profile homepage or in the 'New & Popular' section in the menu bar. The Kids Top 10 row is already live for s in 93 countries.

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