Instagram Rolls Out Product 4p3g Tagging Feature to s in the US: Report

Product-tagging on Instagram was previously exclusive for the creator and business s. 414q4a

By Jasmin Jose | Updated: 23 March 2022 16:00 IST

To tag a product on Instagram, s have to create a post 4h2ij

Highlights

Instagram is currently testing an programme
This will let creators earn commission through tagged products
The feature is expected to see a wider roll out over the next few months

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Instagram has reportedly rolled out the product-tagging feature to all s in the US. The option was previously exclusive for the creator and business s on Instagram. The feature is expected to see a wider rollout over the next few months. Last week, Instagram had introduced a feature that allowed s to add a to a live video. The photo-sharing app had also launched auto-generated captions for the videos in s' feeds earlier this month.

Instagram is opening its product-tagging feature to all s in the US. s will no longer need a creator or business to tag products in your post. The feature is expected to start rolling out to s in other parts of the globe over the next few months.

To tag a product on Instagram, s have to create a post. After editing the content, proceed to the next page where s will be able to tag the brand of the products in their post by using the Tag people option. From here, s will reportedly be able to see Tag products where they can tap the product in their content, and then search for that brand's product to add a tag. Other s will be able to see the product tags in the post and can tap them to make a purchase.

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As of now, the s don't stand to make any benefit through product-tagging. Meta spokesperson Anne Yeh told The Verge that the platform is currently testing an programme with select creators that let them earn a commission through tagged products.

Instagram announced last week that it is bringing a feature that allows s to add a to a live video. With the much-awaited functionality, creators can now assign s during their streams. An Instagram live stream will be able to report comments and remove viewers from live. They can also turn off comments for a viewer. Previously, only the who has started the live on the social network could manage it.

Earlier this month, the Meta-owned company also launched auto-generated captions for the videos in s' feeds. The automated captions on Instagram will be on by default for creators on the platform. Up until now, creators had to manually add captions to their videos — a relatively exhausting and time-consuming process. The introduction of automated captions makes the process smooth along with making Instagram more inclusive for hearing challenged s.

Asus India's Arnold Su s this week's Orbital, the Gadgets 360 podcast, to talk about how the PC maker is planning to grow its presence in the country. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.

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